Author: RWHill
• Wednesday, August 31st, 2011

This weekend the eyes of the NASCAR world will be on Atlanta:

http://www.ajc.com/sports/marketers-race-to-atlantas-1151923.html

As the article notes:

“NASCAR comes to Atlanta this week, bringing with it companies pitching everything from pizza to pharmaceuticals to a new mango-strawberry energy drink. More than 100 companies have marketing or sponsorship deals with Atlanta Motor Speedway in conjunction with Sunday night’s AdvoCare 500 race, according to AMS vice president of sales Greg Walter.”

NASCAR is a marketer’s dream. It has fans and plenty of media exposure. There has never been a better time to get involved with NASCAR than right now!

You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
Leave a Reply